The Before & After Project
Your dog's skin has a story. Help us tell it.
We're looking for 30 dogs with itchy, red, or easily irritated skin to try STUCK SOAP for 30 days, and show everyone what changed.
Apply for 1 of 30 SpotsIllustration of the Day 1 / Day 30 format. Real reviewer photos will tell the real story.
A free full-size bottle. A 30-day photo journal. An honest review.
We send, you suds
Selected reviewers get a full-size STUCK SOAP shampoo shipped free.
Day 1 photo, Day 30 photo
Take a clear 'before' photo when the bottle arrives. Bathe as usual for 30 days. Take the 'after' photo in the same spot and light.
Post what you actually saw
Share your honest before-and-after on Instagram or TikTok and tag @stucksoap. Good, mixed, or meh: honesty is the assignment.
Four steps. Zero cost.
Apply below
Tell us about your dog and their skin. Two minutes, tops.
Reply 'I agree' to our welcome email
It confirms your spot in the running and the program terms.
We pick 30
We review Instagram and TikTok profiles and choose 30 dogs whose skin stories fit this project.
Shoot, bathe, repeat, post
Day 1 photo, 30 days of normal baths, Day 30 photo, one honest post tagging @stucksoap.
Apply for 1 of 30 spots.
Applications close July 20. We'll email everyone, selected or not.
You're in the running.
Check your inbox for our welcome email and reply 'I agree' to confirm your spot. That reply is what officially enters you.
How to shoot a before & after people trust.
Same dog, same spot, same light. That's what makes the difference visible.
Same angle
Shoot the same body part from the same distance both times. Belly, paw, or skin fold close-ups work best.
Natural light
Near a window, no flash. Flash hides redness and texture.
Before the first bath
Take the Day 1 photo before you use STUCK SOAP for the first time.
Date it
Snap so the photo timestamp survives. We may ask for originals.
Clean deeply. Stay gentle. That's the whole idea.
STUCK SOAP is a K-Beauty formula developed for dogs. A coconut-derived cleansing base washes away buildup, dander, and trapped oils that can make skin feel itchy and look dull.
Then camellia oil and cica, two ingredients loved in Korean skincare, help soothe the look and feel of freshly cleansed skin and support a comfortable, healthy-looking coat.
It's vegan, made without harsh additives, and gentle enough that the people who formulate it use it on their own dogs.
STUCK SOAP is a cosmetic grooming product. It is not a medication and does not treat or prevent any skin condition. Results vary from dog to dog.
the 500ml, full size, yours free
Questions, answered.
Does it cost anything?
No. The product and shipping are free for selected reviewers. No purchase necessary.
Do I have to post a positive review?
No. We ask for honesty, not praise. Post what you actually observed.
What if my dog's skin doesn't look different?
Post that. Every dog is different, and real results build real trust.
Who owns the photos?
You do. By participating you grant STUCK SOAP permission to reshare your tagged posts with credit.
My dog has a diagnosed skin condition. Can we join?
Please check with your veterinarian first. STUCK SOAP is a grooming product, not a treatment, and your vet's guidance comes first.
30 dogs. 30 days. One honest story.
A free full-size bottle. A two-minute application. 30 spots.
Apply Now → spots go fast, seriously
your dog could be one of the 30
Program Terms
- No Purchase Necessary: No purchase or payment is required to apply or be selected. A purchase will not increase your chances of being selected.
- Eligibility: Open to legal residents of the United States, 18 years or older, with at least one active Instagram or TikTok account.
- Not Affiliated with Social Platforms: This program is not sponsored, endorsed, or administered by Instagram, TikTok, or any social media platform.
- Product Disclaimer: STUCK SOAP is a cosmetic grooming product for dogs. It is not a drug and is not intended to diagnose, treat, cure, or prevent any condition. Individual results vary.
- Not Veterinary Advice: Nothing on this page is veterinary advice. Consult your veterinarian about any skin concern, and before use if your dog has open wounds or a diagnosed condition.
- Content License: By posting with the program tag, you grant STUCK SOAP a non-exclusive right to reshare your content with credit.
- Selection: 30 reviewers will be selected at STUCK SOAP's discretion. Selection criteria include profile activity and fit with the program. Decisions are final.
- FTC Disclosure: Selected reviewers receive free product and must clearly disclose it in their posts (e.g., #gifted, 'STUCK SOAP sent me this').
