DOG PPL is a members club in Santa Monica built around an off leash yard and the people who bring their dogs to it. The club runs member events through the year, and the Winter Games is one of them.

We joined the 2026 Winter Games and spent the day handing samples to members in the yard.

Korean skin care for dogs is how we open, and a yard full of owners is a fast way to find out how that lands. The questions we got back were about coats, rinsing and scent, which is the conversation we want to be in.